July 5, 2012 Current Events, Domestic Violence and Disabilities 1 Comment

Lauren Luke, YouTube Makeup Star, is featured in a Domestic Violence PSA (click to view) that is getting a lot of attention. London agency BBH enlisted Luke for the PSA, which is rolling out on YouTube as though it were another of her makeup tutorials—showing Luke covering up cuts and bruises ostensibly inflicted by an abusing partner. The video depicts the domestic violence situation in an eerily realistic light, ending with onscreen copy that reads: “65% of women who suffer domestic violence keep it hidden. Don’t cover it up.”

1 Comment

  1. I really hope you enjoyed this video! Hopefully, this video will be helpful to you. Please feel free to comment and please pass this on to your friends and to your contacts on Twitter and Facebook, as well as anyone else that comes to mind! Take care! For more information, go to http://www.youtube.com/annettapowell
    Annetta Powell

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